A Modern Sappho

A Modern Sappho

The following commentary appeared on the index page for this photo by Jennie Gatch: “Apart from her professional work, Mrs. Gatch devotes considerable time to the posing of models and groups for decorative and illustrative work. The picture which we reproduce is an effort in the direction of artistic effects with the aid of the soft folds of a Greek costume.”

Sappho (Ancient Greek: Σαπφώ Sapphṓ [sap.pʰɔ̌ː]; Aeolic Greek Ψάπφω Psápphō; c. 630 – c. 570 BC) was an ancient Greek poet from Eresos or Mytilene on the island of Lesbos. She is known for her lyric poetry, written to be sung while accompanied by music. In ancient times, she was widely regarded as one of the greatest lyric poets and was given names such as the “Tenth Muse” and “The Poetess”. Most of Sappho’s poetry is now lost, and what is not has mostly survived in fragmentary form; only the Ode to Aphrodite is certainly complete. As well as lyric poetry, ancient commentators claimed that Sappho wrote elegiac and iambic poetry. Three epigrams formerly attributed to Sappho have survived, but these are actually Hellenistic imitations of Sappho’s style.—Wikipedia (2026)

Jennie B. Gatch: 1859-1945

An early female commercial photographer, Jennie B. Gatch was married to photographer William Melancthon Gatch. (1837-1920) Together, they ran studios, first in Xenia, Ohio, where she was born, and then for a time in Ottawa, Kansas. (1.)

Five years after William died, Jennie got married to another photographer, John Hoverman, on June 8, 1925. He owned a studio in Delphos, Ohio while Gatch ran her own studio in Covington, Kentucky: “We understand Mr. Hoverman will discontinue his Delphos Studio and in future operate the one in Covington.” —Abel’s Photographic Weekly, July 25, 1925, p. 74

Comment from The St. Louis and Canadian Photographer, September, 1892:

There were a good many ladies present at the Columbus Convention, and some of them are very practical photographers. Mrs. Jennie Gatch, of Xenia, (Ohio) possesses a reputation in posing and lighting, which many an older hand at the business might well be proud of. She is quite a young woman, with very winning ways, which may account in a measure for her signal success. (p. 364)

1. Gatch, Mrs. Jennie B (Mrs. William M. Gatch) fl. 1890s, Ottawa. Artist. In 1898 maintained a studio with her husband who was a photographer at 203 S. Main, Ottawa and lived at 425 S. Hickory, Ottawa. Ottawa City Dir. 1898 (Biographical Dictionary of Kansas Artists (active before 1945) Compiled by Susan V. Craig, Art & Architecture Librarian Univ. of Kansas: August, 2006)

Sun & Shade: An Artistic Periodical

“Within the covers of Sun and Shade…We shall especially endeavor to encourage the artistic side of direct photography in all its phases,”—Ernest Edwards, president & publisher, 1889

In July, 1888, the first issue of Sun & Shade: A Photographic Record of Events, was published in New York City by The Photo-Gravure Company. Essentially a high-class art periodical, each issue featured eight or more beautiful hand-pulled photogravures as well as plates printed in photogelatine, (collotype) and halftone. These were collected within a stapled, folio-sized magazine issued monthly.  The subject matter included the work of leading amateur and professional photographers, as well as works of art—many from the galleries at The Metropolitan Museum of Art in Manhattan. The December issue—Christmas themed—featured a specially designed cover printed in green ink.  Success was swift. The first issue sold 1000 copies “in a fortnight”. (1.) Within the first year, Sun & Shade quickly increased circulation to 4000 copies a month. With a public demand for reprinting earlier issues, this success lead to a rebranding, after which, beginning with the September, 1889 issue, the magazine was renamed Sun & Shade: An Artistic Periodical. The final issue was March, 1896, when financial issues to the parent company, spurred by the eventual May, 1896 bankruptcy of the N.Y. Photo-Gravure Company, forced its closure.

Sun & Shade would become the ultimate statement of the many skills and inquisitive mind of Englishman Ernest Edwards. (1836-1903) Essentially his own printed passion project, the magazine was fueled by his ongoing love of photography in the field (issues featured many plates by him over the years) and a deeply scientific mind which pushed the advancement of the state of photo-mechanical reproduction and fine printing.

The son of a clergyman from Bloomsbury in London, he initially made a name for himself taking photographic portraits of eminent people in his Baker Street gallery. (Charles Darwin sat for him several times) His love of the outdoors also bore fruit and he became an accomplished alpine photographer. But his real interest centered around photo-mechanical reproduction. In 1869, he took out a patent in England for his own rudimentary collotype process called heliotype. In the Fall of 1872, he moved across the pond along with his wife Charlotte, and became superintendent of Boston’s Heliotype Printing Company after selling the American rights to American publisher James Ripley Osgood. (1836–1892) Edwards ran the Heliotype Printing Co. there until the end of 1884. The following year the James R. Osgood & Co. went bankrupt, although not a result of the heliotype division.

Growing restless in Boston, he then moved to New York City, where he established a new firm in March, 1885: The Photo-Gravure Company, (subsequently renamed The New York Photo-Gravure Company) with offices in Manhattan and a leased printing factory in Brooklyn. In 1887, his company received perhaps the one commission it’s best known for today: the printing of  781 collotypes, which Edwards called photogelatine plates, making up the monumental publication:

Animal Locomotion. An Electro-Photographic Investigation of Consecutive Phases of Animal Movements, 1872-1885, with the landmark sequenced motion study photographs taken by British photographer Eadweard Muybridge. 

Restructured in 1891 as the New York Photogravure Co., Ernest Edwards continued to advance the state of photo-mechanical printing during his final decade, with Sun & Shade publishing some of the earliest examples of his own invention by 1894: plates printed in a three-color process called chrome-gelatine, a variation of his heliotype process.

Quality Rather than Quantity

Even though it survived less than eight years in print, describing Sun & Shade in Ernest Edward’s own words is perhaps the best posterity for this important photographic periodical with an artistic heart. One year after its’ debut, he wrote the following, published in The Photographic Times for August 2, 1889:

“A year ago we commenced the publication of our novel venture in journalism Sun and Shade, a Picture Periodical without letterpress, almost as an experiment, with a modest list of less than fifty subscribers. To-day we are printing an edition of 4,000 copies monthly. A sufficiently convincing proof of the wisdom of our hope that there was room for us.

“In our rapid growth the wish has been indicated unmistakably for the higher grade of pictures, and of the higher class–always for quality rather than quantity. Following rather than leading such a wish, we feel that we make no mistake in marking the future career of the magazine to be rather that of an artistic periodical than a photographic record of events.

*Our efforts shall be directed in the future to make Sun and Shade an artistic periodical which shall be not only pleasing but educational in its broadest sense, Some of our plans may be briefly referred to.

“We shall reproduce the leading pictures in the great collection of the Metropolitan Museum of Art. Within the covers of Sun and Shade will be found from time to time, reproductions of the works of American artists. We shall especially endeavor to encourage the artistic side of direct photography in all its phases, And we shall supplement these special features with examples of sculpture, architecture, and industrial art. If in the future we receive as hearty a response to our efforts as we have received in the past, our task will be indeed pleasant and our road to success a royal one.” (p. 394)

  1. Notice: Sun & Shade: October, 1888. The August and September issues did not appear.
Title
A Modern Sappho
Photographer
Journal
Country
Medium
Atelier
Year
Dimensions

Image Dimensions21.5 x 15.9 cm February, 1892 No. 42

Support Dimensions34.7 x 27.7 cm entire plate shown

Print Notes

Recto: Sixth plate in issue pagination; described on separate index page:

XLVI.  A MODERN SAPPHO. (Photogravure.)

From a negative by Mrs. W. Gatch

-plate pagination based on collective index beginning with new volume year.