The following commentary appeared on the index page for this photo of George Maynard by Napoléon Sarony: “Born in Washington in 1843. Pupil of Edwin White, at Florence. Studied also at Rome, and at the Royal Academy at Antwerp. In 1886 he sent to the Philadelphia Exposition, Vespers at Antwerp” and “1776.” In 1878 he opened a studio in Paris and contributed to the Exposition some portraits, and sent to New York his “Water Carriers of Venice.” Among his later works may be mentioned “Musical Memories, “Dolce far Niente,” “Venetian Court” and several pictures in which the mermaid figures prominently. He has also been very successful in his decorative work, the latest of which is the ceiling of the ball room at Sherrys’ on 5th Avenue, New York, consisting of three large panels on which are grouped goddesses, cupids and flowers painted in brilliant light tones. He has also recently finished the ceiling for the round dining room at the Hotel Imperial on Broadway, New York.

He is a National Academician, and a member of the Society of American Artists, the American Water Color Society, the Black and White Club, and the Salmagundi Club of which he has been president. He was awarded the medal at the exhibition of the Pennsylvania Academy of Arts in 1884.”

George W. Maynard: 1843-1923

George Willoughby Maynard was an American painter, illustrator and muralist. Maynard was born in Washington, D.C. He studied at the National Academy of Design in New York City, and the Royal Academy in Antwerp, Belgium. His best-known works are the murals inside the old Metropolitan Opera House, New York (demolished 1967); the frieze in the Appellate Court House, New York; and his mural panels at the Library of Congress. He was elected an associate of the National Academy of Design in 1885, and served as its librarian. He was also an honorary artist member of the Salmagundi Club New York from 1886 until his death and served as its President from 1888 to 1889. He died in New York on April 5, 1923.—Wikipedia (2026)

Napoléon Sarony (March 9, 1821 – November 9, 1896) was an American lithographer and photographer. He was a highly popular portrait photographer, best known for his portraits of the stars of late-19th-century American theater. His son, Otto Sarony, continued the family business as a theater and film star photographer.—Wikipedia (2026)

Sun & Shade: An Artistic Periodical

“Within the covers of Sun and Shade…We shall especially endeavor to encourage the artistic side of direct photography in all its phases,”—Ernest Edwards, president & publisher, 1889

In July, 1888, the first issue of Sun & Shade: A Photographic Record of Events, was published in New York City by The Photo-Gravure Company. Essentially a high-class art periodical, each issue featured eight or more beautiful hand-pulled photogravures as well as plates printed in photogelatine, (collotype) and halftone. These were collected within a stapled, folio-sized magazine issued monthly.  The subject matter included the work of leading amateur and professional photographers, as well as works of art—many from the galleries at The Metropolitan Museum of Art in Manhattan. The December issue—Christmas themed—featured a specially designed cover printed in green ink.  Success was swift. The first issue sold 1000 copies “in a fortnight”. (1.) Within the first year, Sun & Shade quickly increased circulation to 4000 copies a month. With a public demand for reprinting earlier issues, this success lead to a rebranding, after which, beginning with the September, 1889 issue, the magazine was renamed Sun & Shade: An Artistic Periodical. The final issue was March, 1896, when financial issues to the parent company, spurred by the eventual May, 1896 bankruptcy of the N.Y. Photo-Gravure Company, forced its closure.

Sun & Shade would become the ultimate statement of the many skills and inquisitive mind of Englishman Ernest Edwards. (1836-1903) Essentially his own printed passion project, the magazine was fueled by his ongoing love of photography in the field (issues featured many plates by him over the years) and a deeply scientific mind which pushed the advancement of the state of photo-mechanical reproduction and fine printing.

The son of a clergyman from Bloomsbury in London, he initially made a name for himself taking photographic portraits of eminent people in his Baker Street gallery. (Charles Darwin sat for him several times) His love of the outdoors also bore fruit and he became an accomplished alpine photographer. But his real interest centered around photo-mechanical reproduction. In 1869, he took out a patent in England for his own rudimentary collotype process called heliotype. In the Fall of 1872, he moved across the pond along with his wife Charlotte, and became superintendent of Boston’s Heliotype Printing Company after selling the American rights to American publisher James Ripley Osgood. (1836–1892) Edwards ran the Heliotype Printing Co. there until the end of 1884. The following year the James R. Osgood & Co. went bankrupt, although not a result of the heliotype division.

Growing restless in Boston, he then moved to New York City, where he established a new firm in March, 1885: The Photo-Gravure Company, (subsequently renamed The New York Photo-Gravure Company) with offices in Manhattan and a leased printing factory in Brooklyn. In 1887, his company received perhaps the one commission it’s best known for today: the printing of  781 collotypes, which Edwards called photogelatine plates, making up the monumental publication:

Animal Locomotion. An Electro-Photographic Investigation of Consecutive Phases of Animal Movements, 1872-1885, with the landmark sequenced motion study photographs taken by British photographer Eadweard Muybridge. 

Restructured in 1891 as the New York Photogravure Co., Ernest Edwards continued to advance the state of photo-mechanical printing during his final decade, with Sun & Shade publishing some of the earliest examples of his own invention by 1894: plates printed in a three-color process called chrome-gelatine, a variation of his heliotype process.

Quality Rather than Quantity

Even though it survived less than eight years in print, describing Sun & Shade in Ernest Edward’s own words is perhaps the best posterity for this important photographic periodical with an artistic heart. One year after its’ debut, he wrote the following, published in The Photographic Times for August 2, 1889:

“A year ago we commenced the publication of our novel venture in journalism Sun and Shade, a Picture Periodical without letterpress, almost as an experiment, with a modest list of less than fifty subscribers. To-day we are printing an edition of 4,000 copies monthly. A sufficiently convincing proof of the wisdom of our hope that there was room for us.

“In our rapid growth the wish has been indicated unmistakably for the higher grade of pictures, and of the higher class–always for quality rather than quantity. Following rather than leading such a wish, we feel that we make no mistake in marking the future career of the magazine to be rather that of an artistic periodical than a photographic record of events.

*Our efforts shall be directed in the future to make Sun and Shade an artistic periodical which shall be not only pleasing but educational in its broadest sense, Some of our plans may be briefly referred to.

“We shall reproduce the leading pictures in the great collection of the Metropolitan Museum of Art. Within the covers of Sun and Shade will be found from time to time, reproductions of the works of American artists. We shall especially endeavor to encourage the artistic side of direct photography in all its phases, And we shall supplement these special features with examples of sculpture, architecture, and industrial art. If in the future we receive as hearty a response to our efforts as we have received in the past, our task will be indeed pleasant and our road to success a royal one.” (p. 394)

1. Notice: Sun & Shade: October, 1888. The August and September issues did not appear.